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This season, West Bromwich Albion FC
brought back its famous yellow and green away strip
due to popular demand from the fans. In order to help
celebrate this return, Sela decided to bring out a new
variety of Baggies sweet in the celebrated colours to
sell alongside the ever-popular Boing Boing Bon Bons.
We decided to concoct a mix of yellow sweets and green
sweets and so selected our Sherbet Lemons and Limes
for the job, naming them "Sherbet Boingers".
James Roberts commented: "We thought it would be
good to provide some variety to offer alongside the
existing Boing Boing mints, hence going for Sherbet
Lemons and Limes, as well as something that would appeal
more to all ages, especially the kids. The sherbets
are really tangy too - eat enough and you end up doing
an involuntary Boing!" All profits on sales of
Sherbet Boingers, as with the Boing Boing Bon Bons,
are donated to the club's youth development fund. Pictured
surrounded by Sherbet Boingers is Sela's Administration
Assistant, Anita Towns, who is also an Albion season
ticket holder.
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